Associate Editor
Professor Nataliia Ryzhykova

Doctor of Economic Sciences in the specialty 08.00.04 – Economics and Enterprise Management (by types of economic activity)
Professor at the Department of Accounting, Auditing, and Taxation
State Biotechnological University: Kharkiv, UA

Contact
Email: goncharenkonat@btu.kharkov.ua

Academic Profiles

Research Interests
Marketing aspects of innovation and investment activities of enterprises; innovative economy: implementation of innovations in production and management; investment strategy: sources, methods, and investment efficiency; innovation and investment management: integrated managerial approaches; financial diagnostics: assessment of readiness for innovative projects; project efficiency: analysis based on financial indicators (net present value, internal rate of return, etc.); regulation: state support, tax incentives; digitalization: digital tools in investment and innovation activities